SAP HANA converges database and application platform capabilities in-memory to transform transactions, analytics, text analysis, predictive and spatial processing so businesses can operate in real-time.
SAP HANA has completely transformed the database industry by combining database, data processing, and application platform capabilities in a single in-memory platform. The platform also provides libraries for predictive, planning, text processing, spatial, and business analytics — all on the same architecture.
SAP HANA makes it possible for applications and analytics to be rethought without information processing latency, and sense-and-response solutions can work on massive quantities of real-time data for immediate answers without building pre-aggregates. Simply put — this makes SAP HANA the platform for building and deploying next-generation, real-time applications and analytics.
Intelligence in SAP software can provide a single view of customer value across ERP and customer relationship management (CRM) systems. You canÂ use this intelligence to sell more by targeting the right segments, offering selling recommendations, and investing resources into the right customers, products, and channels.